The first Berkeley Citizens Action (BCA) campaign poster. This poster constituted the entirety of BCA's November 1974 campaign. But I wanted to establish the organization's legitimacy looking towards April 1975, and a poster could do that.
With a $50 contribution from each of the three endorsed campaigns, I printed this poster and used my staplegun to place it throughout the campus area.
Congressman Dellums was re-elected, but both John Denton for the BART Board and Measure W (first steps towards a municipal utility to replace PG&E) lost.
Still, BCA had been created as the first Berkeley progressive political organization to be active in June, November, and April elections. BCA appeared off to a better start than any of its predecessors.
